Gentle Fullness: An Exploration of SustainableStreetwear
gentlyfullness is a sustainable streetwear brand founded by the visionary team at story mfg. that explores design from a new approach, reclaiming fabrics and utilizing processes inspired by vintage and old knowledge, reimagined for a brighter future.
About Gentle Fullness
Gentle fullness is a line that focuses on sustainability and ethical production practices. The brand is committed to using eco-friendly materials and processes, with a strong emphasis on ethically made clothing. Their collections are inspired by vintage and old knowledge, reimagined for today's fashion-conscious consumer.
The Collection
Gentle fullness released their first collection in the Spring/Summer 2022 season. The collection features a mix of ancient deadstock woven check fabric and vintage inspired design, all made from recycled or pre-consumer waste. The brand works closely with dan pacitti on collaborations, focusing on shape and details from vintagepatagonia clothing. All tees are made from recycled material and have been engineered to the brand's specific requirements.
How It's Made
Gentle fullness is dedicated to sustainability and ethical production practices. They use eco-friendly materials such as recycled cotton and organic cotton, and their manufacturing partner, oshadi, works with ethically sourced pre-consumer waste to create unique pieces for the brand. The brand is committed to taking care in its manufacturing process, including slow approaches and collaborating with artisans to craft its garments with traditional techniques. The result is a line of clothing that is both stylish and sustainable.
Brand Philosophy
At gentle fullness, the brand's philosophy revolves around three core values: sustainability, craftsmanship, and positivity. The brand is committed to making environmentally conscious and ethically fabricated garments, with a focus on using natural fibers and slower production methods. The team at gentle fullness is dedicated to creating timeless pieces that embody the brand's mindful and positive attitude towards fashion.
Collaboration
Gentle fullness often collaborates with artists and thinkers who align with the brand's mission to promote sustainability and ethical fashion. Past collaborators include dan pacitti, who has appeared in the brand's look book, and octi ransom, a jewelry maker whose pieces have been featured in the brand's collection.
Sustainability
Gentle fullness is passionate about sustainability and is dedicated to using eco-friendly materials and processes in its production process. The brand uses organic cotton and upcycled preconsumer waste to create its clothing, and is committed to taking care in its manufacturing process, including slow approaches and collaborating with artisans to craft its garments with traditional techniques. The brand also participates in fair trade practices and supports local artisans.
Lookbook
Gentle fullness' latest lookbook features a range of products that showcase the brand's latest collection of sustainable streetwear. From classic denim jeans to vibrant graphic tees, the collection features a mix of vintage inspired and modern pieces, all made from eco-friendly materials. The lookbook provides a peek into the brand's commitment to sustainability and ethical fashion.
##At gentle fullness, the brand is committed to creating timeless pieces that embody the brand's mindful and positive attitude towards fashion. Through the use of eco-friendly materials and ethical production practices, the brand is able to create stylish and sustainable clothing that appeals to fashion-conscious consumers. With its focus on sustainability, craftsmanship, and positivity, gentle fullness is a brand that is definitely worth keeping an eye on as the fashion world continues to evolve.
