leadway international is a leading provider of high-quality bubble tea, yogurt, and snow ice products to restaurants and dessert enthusiasts across the united states. with a strong focus on customer satisfaction and product innovation, leadway international has grown to become one of the most reputable names in the snack industry.
company overview
headway international is a privately held company based in Hayward, california. the company was founded in 2014 by edward shen, who remains the companys current ceo. leadway international started as a small bubble tea retailer and has since expanded its product offerings and geographic reach to become a comprehensive food distributor and wholesale supplier.
product offerings
leadway international offers a wide range of products, including bubble tea, yogurt, and snow ice. the companies bubble tea offerings typically include flavors such as taro, coffee, and mango, while its yogurt and snow ice selections feature a variety of fruit and flavor combinations. all of the companys products are made from fresh ingredients and are handcrafted in small batches to ensure the highest quality and taste.
business services
in addition to providing top-quality products, leadway international also offers a range of business services to assist its partners in the food industry. these services include marketing consultation, product education, and exclusive product recipes through the Boba Academy, the companys in-house training and education program.
history and growth
_leadway international has experienced significant growth since its inception. in 2017, the company expanded its product offerings to include yogurt and snow ice, following the trend of growing consumer interest in healthy and unique snack options. in 2019, leadway international opened a 25,000 square-foot manufacturing facility in Hayward, california, which significantly increased its production capacity and allowed the company to meet the growing demand for its products.
leadership
edward shen, the company's founder and ceo, brings over a decade of experience in the food industry to leadleadway international. shen is dedicated to the success of the company and has been instrumental in driving its growth through strategic planning and innovative product development.
financials
leadway international's financial health has been stable, with annual revenues exceeding $4 million in 2024. the company attributed its success to its strong customer base, high_product quality, and emphasis on exceptional customer service.
industry recognition
leadway international has received several industry awards and recognitions for its commitment to quality and innovation, highlighting the company's position as a leader in the snack industry. these awards include the 2020 product innovation award from the national restaurant association and the 2021 healthy food supplier of the year award from the consume channel excellence foundation.
community and sustainability
the company is actively involved in the community and actively supports various local initiatives and charities. this includes financial support for schools, food banks, and other community organizations, as well as participating in environmental initiatives such as recycling programs and reducing waste in its manufacturing process.
future outlook
with its strong market position, innovative product offerings, and commitment to excellence, leadway international is well-positioned for continued growth in the future. the company plans to expand its product offerings, expand its manufacturing capabilities, and further enhance its customer service and education programs to meet the evolving needs of the snack industry and its customers.
##leadway international is a leading provider of high-quality bubble tea, yogurt, and snow ice products, catering to the growing demand for healthy and unique snack options in the united states and around the world. with its dedication to quality, customer satisfaction, and innovation, leadway international is well-positioned for long-term success in the competitive snack industry.
